Zach & Kalea

Oliver

Oliver

Jen P.

Natalia

Nate

Jen P. and Jen B.

What’s wrong with this image? I wonder if this advertisement was designed for an upside down installation. Something found on the way to the studio!

Update: So, I just discovered this is a new Gatorade product, Shine On. And I don’t think the upside down installation was intentional. However it might be … Apparently this is a new product for Gatorade AM. I’m assuming a Gatorade product to jump start your morning. Therefore it would, in many ways, make sense to install this advertisement upside down.

Gotta love this !!

I ran through Grand Central for the first time in months and headed the wrong way for the Shuttle. So, I cut across and went under the interior overpass. Looking up I see a huge tree made of television monitors with a variety of holiday themed illustrations looping. Quite nice !

Jenny loves to decorate for all holidays and seasons. Being that NYC apartment living doesn’t lend itself to large amounts of disposable space, the majority of our decorations are in Pennsylvania in storage.

So, what to do when you pick up a tree for Christmas? Well a quick look at our recyclying bin under the sink revealed plenty. Pictured above is a photo of the star on our tree. Originally, this was the lid of a disposable aluminum oven dish a friend brought by filled with cupcakes. No more cupcakes. Now see star … A grease pencil, the “toolbox” scissors, and a straight edge for bending. Viola!

The Shuttle between Times Square and Grand Central has a new wrap … Google Maps. Gotta love it!

Now this is a pretty sweet promotion. 1) Have a team of folks from Tylenol on Lexington Ave at E 54 St in Midtown Manhattan attracting attention outside of CVS Pharmacy … 2) Have several British Taxis from Manganese Bronze covered in the Tylenol brand … 3) And offer New Yorkers free rides on a brisk November weekend afternoon. Now that’s knowing your audience! Smart.

A great sculpture installed on Wall St in NYC early this morning. The ECONOMY is melting away today in Manhattan!

So, a few months back Jenny and I were heading into the Garden State (New Jersey) to see Radiohead play in Liberty State Park, just off the island of Manhattan. While waiting for the NJ Path train, I noticed this phone on the platform. And what struck my attention was the simple fact that the same message needed to be communicated three different ways. I can only imagine how those three or more meetings went at the corporate office. “It just isn’t clear what the phone is for … How can we simplify the message?” And at some point there had to be some sort of approval process from a “higher-up.”

Personally, I believe the original message is clear enough … “Passenger Assistance Telephone.” What else needs to be said? Well apparently, plenty! I just love “Lift for Aid.” That’s great! What kind of “Aid” are we talking about here? The arrow really tops it off. As if there is anything else anywhere nearby that one might possibly be able to lift.

The second stop on the Barnum Design field trip took us to Vivien’s office in the East 60s on Park Avenue. Yeah, a really prime spot. And to top it off, her office is on the 16th floor with a beautiful terrace. And she has done an amazing job with the landscaping / garden. Its a utopian oasis of beautiful vegetation against a grid of skyscrapers and glass.